How can I allow only a specific list of employees to receive marketing emails, but exclude all others in the same company?
We have an important customer who said they don't want their employees who receive emails from marketing except a specific list of their management team. Also, we do not want the employees of our customers who decide to opt-in to receive emails from our registration page if they use their work email address.
How can I allow only a specific list of employees (management team) to receive marketing emails, but exclude all others in the same company?
One way is to create a list of sharing, "company A does not include." Build a program in the program generator with a charger that looks for the domain "company A". Place a filter in the program on a decision rule with the emails to management teams; If they are in the filter (that is, they are on the management team), remove them program, if they are not (that is, they are not the management team), add them to the list of sharing "excludes company A. Then you can add the list of sharing "Company A excludes" as an exclusion on your segments or implement a model that they will automatically as an exclusion.
They oppose all non management team emails? If they are, as an extra precaution, you could add the "exclude company A" to master exclusion list.
Tags: Marketers
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