The Word conversion degrades the graphics quality - why and how to fix this?

I designed our company logo in Illustrator and it's a big, 300 DPI file.
I tried to export in different formats. JPG, PNG, TIFF and then insert in my letter of directed business (Word) document and it looks fine however when I then try to "Convert to PDF using Adobe Acrobat DC", which is an option in Word, the resulting PDF file has considerably degraded the graphic quality making it unusable.

I guess it is a matter of settings but I don't know how to fix it.  Can someone point me in the right direction?

Thank you.
NJ

Sigh. I have it.

I changed the settings in Adobe Acrobat DC but Word has also a "ACROBAT" menu and it comes to be set to 'Standard '.  I changed that "High quality Print" and all is good in the world again!

Thank you (me).

NJ

Tags: Acrobat

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