Eloqua and Salesforce automatic emailing

HI people,

Client has a requirement, so I'll try to explain it, but keep it as brief as possible:

Eloqua Contact records will have a multi selection list, lets call it "Categories interest in ', the contact will be able to choose from a list of categories they are interested, with the end point of view which we will e-mail all new items that match this category or categories.

So it uses SalesForce as Eloqua. With new articles being created in SalesForce and once created and ready to go they will be marked as "published".

As part of the publication of an Article, the system will automatically notify by email all Contacts with a preference ("that is, of what they have selected in the multiple-selection list" Categories interest in "") under Articles nominated categories. Eloqua will be used for communication by e-mail with a lead or Contact and will therefore need Salesforce to integrate with Eloqua for the notification process.

To prevent a user from receiving multiple alerts due to multiple preferences category about the same Article, Eloqua not will send an email of the same model to a contact more than once in several batches.

NB: The email template must be cloned because Eloqua does not allow the removal of e-mails generated batch by using the same e-mail template.

Email template

The email template will include:

  • Full name of sender - static text
  • Object dynamic line (use-title of the article)
  • Body
  • Article teaser
  • Link to the article

One and ideas how I could go about this?

I know it's very vague, we always link the terms of the final, but I'm trying to understand how can I do to automatically send emails to contacts of Eloqua, when an article has been created in SalesForce and which some of the data item in the e-mail template Eloqua?

Any advice or if you have built something similar to how you did on this subject would be much appreciated.

Kind regards

Andrew Mc.

Hi Andrew

It seems developed, Yes, but I think we could work something to automate this process. I opened a file with your name (# 00142146); try to connect via the phone to brainstorm a few ideas?

Kind regards

Zainab

Tags: Marketers

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