What defines a logo as a logo?

I have spent hours reading on this subject today and feel that it is a very grey area. I understand very well that I can't use an image of stock for a logo - spite when you search for "logo" images, there are many who invites the use of 'name' to add to them.  If they cannot be used for a logo, so why are they available here in this style in the first place?

Under the terms of the standard license, I am able to use these images on paper for letterhead, business cards, stationery, etc. Is it not portray a company branding as such and used in the way that would be a logo?

Can I use one of these vector images and then put my company name located below in text format?  Would be considered a logo, or simply a header which is also used as a title to a Web site, business cards and so on?

I have no intention of recording or filing of this brand or image somehow.  So what actually defines a logo as a logo?

HI Maria,

According to my understanding, you can use a license to use the images in a way to market.

Please see Stock FAQ: what we send licenses? for more information.

Kind regards

Sheena

Tags: Adobe Stock

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