What you find works best to get the webinar recorded?

Hi all

New to this forum and Eloqua. About to create my first campaign around a webinar and just wanted to hear some thoughts on the webinars.

(1) do you find creating a webinar series or individual Webinars is best to get people to register for these events? I'm new on my role and my former company, we organized the different series with positive results but in my new business, it seems that each webinar is on a new topic, without brand.

(2) what do you find is a good webinar invitation? How many times should you put register now? You make ball a list of what the registrant will be able to remove this event? Is it a good idea to have two columns? Any idea is appreciated!

(3) are there post-event survey questions you will find are indicators of great lead?

(4) what are some interesting tactics that you used to generate additional leads from webinars? For example, I tried to put a matter of voting, in an email reminder and based on their answer, he took them to a different landing page. Other neat ideas?

I hope to learn a lot from this community! Impatient for there

My theory is that if a person didn't open or click on your first two invitations, then they are not interested. However, if they did open or click either of the initial prompt, but for some reason any, that they are not, I tell myself that it is low hanging fruit. We used a different approach with this email last attempt the first two invitations - it was a text e-mail sent by a person. We have seen a slight increase in the records. Sounds like it could be a good test!

Tags: Marketers

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