Design a business card - result comes out too small

I have some experience with Flash Professional CS5 and use it to help design a business card.  So I'm not creating an application to create a business card.  I'm creating a static design I'll probably export as image and take to a printer.  I feel more comfortable in using Flash to do this at this stage.  The design looks good in Flash CS5, but when I export, it is too small.  I measured a physical 87 mm x 49 mm adapter, so I made the step of this size, using millimeters.

I exported as a PNG, print design and it comes out like 66 mm x 37 mm - the correct proportions but it is about 75% of the size I want!  I tried editing design and open the HTML in a browser, but it always comes out looking for little ones.

What I am doing wrong?  I guess I could anticipate the narrowing and define my step to 116 mm x 65 mm which seems silly.  Why should I do this?

If you take your work to a printer, first call and get the specifications of what kind of files they will accept. My guess is that the .psd files would be one of them. You can also get the specifications for resolution, sometimes called points per inch (DPI) that really matches pixels by when we're talking resolution 'screen '.

The reason why I propose 300 dpi for printing is because it's more or less the lowest resoultion standard used for printing... and it could even go higher.

It's so any image, jpg, png, tiff, gif 1050 wide x 600 pixels high, when printing at 300 ppi will be exactly 3.5 in. by 2 in. (card format). The only time where it would be larger print is if you use a lower print resolution... say 150dpi... then it would print 7 x 4 in.

BUT then the printer would be taken exactly same amount of ink and spreading it over a much larger area, with the result a much lower quality photo. By placing points of ink closer together (300 points per inch rather than only 150 points of ink) the quality is much higher.

But your best bet is to speak directly to the printer, they will have the exact specifications, they are looking for.

Good luck!

Adninjastrator

Tags: Adobe Animate

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