Extra addition to Eloqua tracking emails/forms

Hi Topliners,

Someone at - it no indication as to the way in which we can add extra on top of standard Eloqua followed by follow-up campaigns?  Things like Google Analytics and decisive (analytical and environmental commitment), tracking codes.  I know that in most of the REE there are ways to add tracking to all external links.  something like this is possible in Eloqua?

Goals:

-Add tracking to determine the % of readers on mobile/tablet/desktop

-integrate our GA structure with Eloqua to include that for our channel email reports

any help is appreciated!

-Dominick

Hi Dominick,

Can of course! In fact, it's called external monitoring in Eloqua. Allows you to configure a 'global' definition so that each email link has automatically set the query string added at the end with the specified values, be it static or merged in based field on some system information (e.g., name, Email name, acquiring company campaign). Go to settings > Setup > default email. From there, you will see the creation of external monitoring, if you have activated it and what configuration is implemented. To define a new configuration, select the menu Advanced Options in the upper right corner, and then select manage external monitoring. Another screen, you will be able to configure the query string parameters and values.

I hope this helps!

E

Tags: Marketers

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