Follow-up of the link settings

Good afternoon everyone,

Is there a documentation on the different track parameters Eloqua uses/creates/adds to email links? I'm trying to understand what is necessary for click tracking when an email is created outside Eloqua and then imported in. I'm not able to simply select, follow these links.

Thank you

Greg

Greg, it really boils down to a single parameter "elqTrack".

If the link in your email is supplied to an eloqua erotic page, or a page in which eloqua scripts are located (i.e. your site), then you don't need to include anything additional for the link.  When importing eloqua will natively add additional parameters that you won't be any need to change.  If you change a file already imported in eloqua, there is no harm in simply by using your local version and crushing the version existing eloqua.  Still, it will add the necessary parameters for the follow-up.

If the link is to lead directly to an entityt non-html (pdf, excel, image, word doc... GOLD etc) a web page that does not have scripts eloqua (youtube, twitter, website partner..), then you need to add elqTrack = true to your link.  When importing, eloqua will not change the link, but on actual shipment it will create a "redirect" link so that when someone clicks on it is able to follow exactly as if they land on a page with tracking script.

Let me know if this does not help.

Tags: Marketers

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