The participation of contact-based deployment

I've seen past discussions about e-mail deployment based on time zone schedules contact, but I was wondering if Eloqua has the ability to deploy campaigns based on the participation of the user. We are really trying to make smarter decisions and increase our range by the use of these models. Can anyone provide insight on this? Is it possible to implement some sort of filter rule or a business to automate this process?  Thanks in advance!

Yes. This isn't something that someone invests out of the box. But the automation aspect you will achieve this goal. It will be testing and learning. In your case, you must understand when a particular group is being committed. Perhaps of emails to your U.S. contacts perform better when sent in the afternoon, probably those of Europe do better in the morning. Based on tests and learning... you can have decisions looking for country/region, and then respectively send email within this time limit.

Tags: Marketers

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