Need opinion on the size of the characters

Hello

Just a quickie here. I come from a background of web design, but my shot to a print job for a customer. I understand type in web and print can be treated the same, so my question is when are too small small catalog? I have a label about 200 x 50 mm for the design. Most consist of illustrations and text of small information. I don't have a lot of vertical space to work with and the work will take much of the space. Can I use 5 / 7 lead type for the informative text, or is this way too small to read comfortably? This product is intended for a young crowd.

I saw the small containers of yogurt with the fine print, but since I'm not a print designer, I can't say exactly how big are these sizes just to watch. I'm in my 20s, so of course I can comfortably read small text. But how small is too small?

There are a few questions here.

(1) the readabilitly of a certain point size type, especially in small sizes, mainly depends on the font you select. point 5 (a fairly simple face without serif) Helvetica is much easier to read than 5 point Bodoni. Italic or oblique styles are much harder to read increasingly smaller sizes.

(2) with the text of small size, pay attention to what color you print. The more readable would be 100% black with none of the other colors. Once you get associated with color or combination of colors, you should treat the Visual framing and same results even more, registration of the inks. If you retroconcevez impression, which is white on a background color, make sure that you use a bold style, otherwise your text may be unreadable and the darker the background color, the better.

(3) the product can be for a young crowd, but you should not assume that all young people have perfect vision. I know that a lot of young people wearing bifocal glasses and America lens. And if the information that you need to print are essential to the proper use of the product, making it difficult to read for people who do not have excellent vision can expose you to legal problems.

Sounds a little crazy, but what I would do is to take your design printed on the final size and give some elderly people, particularly some obviously wear glasses and ask them to legibility of your design. Better yet, to produce a few samples with different fonts and styles and see the reactions.

-Dov

Tags: Adobe Developers

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