Better to send CMYK or RGB files?

I created several photos of the kite in Photoshop for the customer's Web site. I saved all the original plans in high resolution in lower resolution, in RGB. My client asked me to send a few high resolution shots to some sellers who are to print. What is the best format to send to - rgb or CMYK or? It is best to let the end user to be converted to CMYK when they go to print or do I do the conversion in advance? If I send them RGB that allows the seller to more easily apply their own profile, etc. or isn't important? Thank you!

Hi Emily -.

In the situation you describe (.. .not knowing the specific conditions of press and not being able to ask...) I would do the following:

Convert to a web press using any profile of the USWebCoatedSWOPv2 that comes with Photoshop, or even better, download all the profiles of IDEAlliance (listed in my post above) and use the SWOP2006_Coated3v2 profile.

Here are my thoughts:

You mention that your customer is using these images in advertisements and mail ORDER catalogs. This means that, most likely, they are printed on a web press, to convert you to the rotating average condition. USWebCoatedSWOPv2 has been the generally recognized press of standard web for some time, so you would be very safe with it. The most recent profile SWOP2006_Coated3v2 aims for the same conditions of the press, but uses a more realistic (not yellow like SWOPv2) white point, is much more flexible in the shade and, above all, is built according to the new GRACoL/SWOP press adopt standards that have illuminated the printers. I had a lot of success last year using this profile. Be sure to include the profile in the final CMYK file.

Make sure that when you change the files that you work on a well calibrated and profiled monitor, soft to the test using the CMYK profile and, if you have the ability (which means that you have a well contoured inkjet Proofer), creates an impression of hard evidence/guide to confirm your tone/color settings.

Tags: Photoshop

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