E10 Campaign vs program Builder - not what I expected?

We just moved to e10 upward after being on e9 for a looooong time. So forgive me if I'm not seeing things correctly.

If I get this right, you can't do a little data manipulation in the Web of campaign? For example, if a contact opens an e-mail, update the status of Member of campaign response, change lead status, etc..

You should always use the program for this generator? So tell me why I use the canvas of campaign? Seriously. Almost every campaign I was running must come out of a program. So now I have 2 entities in Eloqua to maintain?

How to guide my thinking on that? Are campaigns are basically just a place to park my property such that it allows combined campaign? So it's NOT different team e9?

Talked to the (very useful as usual) support and hit the support site. The answer is Yes, do any manipulation of data, etc., you must use the program generator. I voted up to the feature request on the ideas, please do the same if you feel same - the idea is called "feature program Builder in E10 campaign canvas."

Tags: Marketers

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